--- title: "SPF, DKIM, and DMARC Setup for Mailchimp | DuoCircle" description: "SPF, DKIM, and DMARC Setup for Mailchimp." image: "https://www.duocircle.com/images/og-default.png" canonical: "https://www.duocircle.com/blog/email-services/spf-dkim-dmarc-setup-for-mailchimp/" --- Quick Answer Mailchimp recommends authenticating your sending domain with SPF, DKIM, and DMARC so campaigns reach inboxes and your brand is not spoofable. Setup steps: in Mailchimp, click your profile, Profile, Domains, Add and Verify Domain; complete email verification using the code Mailchimp emails to your address. Then publish two CNAME records Mailchimp provides for DKIM, plus add include:servers.mcsv.net to your domain's existing SPF record (do not create a second SPF record, combine into one). Finally, publish a DMARC record at \_dmarc.yourdomain starting at p=none with rua= reporting, review reports, then move to p=quarantine or p=reject. Once DKIM is signed by Mailchimp and DMARC aligns, campaigns send from your-domain rather than via Mailchimp's display address. SPF, DKIM, and DMARC Setup for Mailchimp Your browser does not support the audio element. [ Download episode](https://media.mailhop.org/duocircle/images/2024/06/SPF-DKIM-and-DMARC-Setup-for-Mailchimp.mp3) Share [ ](https://www.linkedin.com/sharing/share-offsite/?url=undefined%2Fblog%2Femail-services%2Fspf-dkim-dmarc-setup-for-mailchimp%2F "Share on LinkedIn") [ ](https://twitter.com/intent/tweet?text=SPF%2C%20DKIM%2C%20and%20DMARC%20Setup%20for%20Mailchimp&url=undefined%2Fblog%2Femail-services%2Fspf-dkim-dmarc-setup-for-mailchimp%2F "Share on X/Twitter") [ ](https://www.facebook.com/sharer/sharer.php?u=undefined%2Fblog%2Femail-services%2Fspf-dkim-dmarc-setup-for-mailchimp%2F "Share on Facebook") [ ](https://reddit.com/submit?url=undefined%2Fblog%2Femail-services%2Fspf-dkim-dmarc-setup-for-mailchimp%2F&title=SPF%2C%20DKIM%2C%20and%20DMARC%20Setup%20for%20Mailchimp "Share on Reddit") [ ](mailto:?subject=SPF%2C%20DKIM%2C%20and%20DMARC%20Setup%20for%20Mailchimp&body=Check out this article: undefined%2Fblog%2Femail-services%2Fspf-dkim-dmarc-setup-for-mailchimp%2F "Share via Email") ![email security](https://media.mailhop.org/duocircle/images/2024/06/dmarc-report-3.jpg) [Mailchimp](https://mailchimp.com/) is a [popular email marketing service](https://www.mgt-commerce.com/blog/email-marketing-magento-strategies/) that businesses use to create, send, and analyze email campaigns. If you also use Mailchimp, configuring SPF, DKIM, and DMARC will enhance your [email deliverability](/a-guide-on-email-deliverability) and [email security](/). SPF ensures that **only approved servers** can send emails from your domain, reducing [fake emails](https://www.bleepingcomputer.com/news/security/us-court-docs-expose-fake-antivirus-renewal-phishing-tactics/). DKIM adds a [digital signature](https://www.techtarget.com/searchsecurity/definition/digital-signature) to verify emails aren’t altered. _DMARC uses SPF and DKIM to set rules for handling unauthenticated emails and provides reports to improve security._ Together, these settings protect your **domain’s reputation**, [prevent phishing](/content/phishing-prevention/how-to-prevent-phishing-and-spoofing), and improve email delivery. ## Domain Name Verification You have to follow a few simple steps to set up [domain name authentication](https://securityboulevard.com/2023/06/what-is-domain-name-authentication-and-why-is-it-important/) for your domains. To begin authentication, you have to **verify your domain name** like this- 1. Log in to Mailchimp, click on your profile icon, and select ‘**Profile**.’ 2. Click ‘**Domains**.’ 3. On the Domains page, select ‘Add & Verify Domain.’ 4. You will see a ‘Verify a Domain’ popup, where you need to enter your email address and click ‘**Send Verification Email**.’ 5. You will receive a verification email at your address that will include a **verification code**. Enter the code and click on ‘Verify.’ 6. Finally, you will receive a **confirmation email**. [![Email domains](https://media.mailhop.org/duocircle/images/2024/06/dmarc-report-4.jpg)](https://media.mailhop.org/duocircle/images/2024/06/dmarc-report-4.jpg) Selecting the Best Email Domains ## Setting Up SPF For Mailchimp There is **no need to manually configure SPF** for Mailchimp as they have removed the “include.mcsv.net” mechanism. _Typically, emails from third-party sources like Mailchimp would fail SPF alignment, making it unnecessary to add Mailchimp to your [SPF record](/content/spf-records)_. This also **reduces the SPF lookup count**. Instead, it’s crucial to set up DKIM with your DMARC configuration. Since DMARC requires **either SPF or DKIM to pass**, having [DKIM](/resources/what-is-dkim) ensures your emails authenticate even if [SPF](/content/spf-record-check) fails. [![email security](https://media.mailhop.org/duocircle/images/2024/06/spf-record-7410.jpg)](https://media.mailhop.org/duocircle/images/2024/06/spf-record-7410.jpg) ## Setting Up DKIM For Mailchimp DKIM prevents [threat actors](https://www.techtarget.com/searchsecurity/news/Recorded-Future-observes-concerning-hacktivism-shift) from altering the **email content** in transit. Here’s what you need to follow to enable it for Mailchimp- 1. Log in to Mailchimp, click on your profile icon, and select ‘**Profile**.’ 2. Click ‘Domains.’ 3. On the next page, you will see your domain name. Against it will be a button saying ‘**Start Authentication**.’ Click it. 4. Select your [domain provider](https://en.wikipedia.org/wiki/Domain%5Fname%5Fregistrar) from the drop-down list. 5. Click ‘Next.’ 6. **Add the values asked for**, and Mailchimp will generate CNAME records for your domain. 7. Copy the [CNAME record](https://www.ibm.com/topics/cname) values and paste them to your DNS management console. 8. _Use a credible online [DKIM checker](/resources/dkim-checker) tool to verify your Mailchimp DKIM setup_. 9. Go back to the Mailchimp portal and click ‘Next.’ ## Setting Up DMARC For Mailchimp 1. Use an **online tool** to produce a [DMARC record](/resources/create-dmarc-records). 2. Choose the [DMARC policy](/resources/dmarc-policy) (**none, quarantine, or reject**) that best suits your [emailing habits](https://group-mail.com/email-marketing/complete-guide-good-email-habits/), expectations from DMARC, and **tolerance for false positives**. 3. Configure DMARC for Mailchimp by publishing the record on your [DNS database](https://networkencyclopedia.com/dns-database/). 4. _Use an [online DMARC record lookup tool](https://dnschecker.org/dmarc-record-validation.php) to ensure your record is free of mistakes and suitable for authentication checks._ 5. Once done, go to Mailchimp and **confirm your authentication**. _If you see ‘**Authenticated’ status** against your domain name, then it’s good_. Otherwise, recheck all the steps to see where you went wrong. ## Topics DKIMDMARCemail securityUpdates ![Brad Slavin](https://media.mailhop.org/dmarcreport/images/team/brad-slavin.jpg) Brad Slavin General Manager General Manager at DuoCircle. Product strategy and commercial lead across the email security portfolio. ## Secure your email infrastructure Protect, authenticate, and deliver. Contact our team to find the right solution. [Contact Sales](/contact/) [Explore Products](/products/) ## Related Articles [ Email Services 8m 5 Reasons To Test SPF Configuration Before Sending Emails May 14, 2026 ](/blog/5-reasons-to-test-spf-configuration-before-sending-emails/)[ Email Services 7m 7 Critical Factors to Consider Before You Buy SMTP Relay Services Apr 29, 2026 ](/blog/7-critical-factors-before-you-buy-smtp-relay-services/)[ Email Services 3m Real-time email verification and its relevance in 2025! Apr 25, 2025 ](/blog/email-services/real-time-email-verification-and-its-relevance-in-2025/)[ Email Services 12m The Role of Automation in a Scalable Email Strategy Nov 13, 2025 ](/blog/email-services/the-role-of-automation-in-a-scalable-email-strategy/) ```json {"@context":"https://schema.org","@type":"Organization","name":"DuoCircle LLC","url":"https://www.duocircle.com","logo":{"@type":"ImageObject","url":"https://www.duocircle.com/images/duocircle-logo.png"},"description":"DuoCircle is a portfolio of specialized email products covering protection, authentication, delivery, and routing. We deliver about 90% of category-leader capability at roughly half the price, backed by experts who own the outcome. 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