Buy Dedicated SMTP Server For Mass Email-Marketing

Are you thinking of a way to expand your business by connecting to more people? Are you thinking of Email Marketing? Then, a simple way to do so is to buy SMTP server for email marketing. Firstly we should understand what an SMTP Server means. SMTP (Simple Mail Transfer Protocol) is the application whose primary function is to send and receive mails along with relaying them between the sender and the recipient of the email.

The SMTP Servers work by processing the email of the sender and making a decision related to the server to which the email is to be passed on. Once the processing and sending decisions are made, then the mail is relayed to the recipient’s server. As soon as the email is sent to the recipient’s server then the inbox service provider of the recipient, like Gmail, directs the email to the recipient’s inbox.
There are a variety of choices from which the user can choose to buy mail server. The most common decision-making conflict is between choosing free SMTP Server and a dedicated SMTP server.

One can choose a free SMTP server in case of small businesses with limited email sending needs. It is a budget-friendly option for those businesses which are new and have just started their operations. These types of SMTP servers are free of cost, but there are some restrictions too. These restrictions include limits on the number of emails that you can send per day, the limited size of the mailbox, limited attachment size, etc. Additionally, this kind of server is also most commonly used by spammers who will negatively affect your deliverability rates.

To get a higher limit for sending emails and improving the deliverability rate, one should buy a dedicated SMTP Server.

reliable smtp server

Who Should Go For Dedicated SMTP Server Or Professional Server?

A large business organization, whose significant share of marketing consists of email marketing, should opt to buy dedicated SMTP Server. A large organization means a large number of clients to whom you send emails frequently. Having a separate third-party dedicated server will not only provide you higher email sending limit and improve the email sending and delivery rates but also makes sure that your email is sent directly to the recipient’s inbox and not to any spam folder.

Why Opt For A Dedicated SMTP Server?

The reason to buy Dedicated SMTP Server is that it provides several facilities to the user as mentioned below:

 

  • These types of servers prevent spam and work in collaboration with reputed email providers which results in improved deliverability.
  • Just modify the SMTP settings of your email client, and your server is easily set up.
  • A single click can send bulk emails.
  • A dedicated server has less traffic, facilitating high delivery speed.
  • No spam complaints due to any unrelated email sender because you are the only user using your dedicated server.
  • A standard server provides analytical data of the emails received, rate of email bouncing, analysis of email campaign effectiveness, etc.
  • Various Dedicated SMTP service providers provide flexible plans which meet the needs of different organizations.
smtp smart host service
smtp forwarding service

Points To Be Considered While Buying SMTP Server?

An SMTP server is a significant and essential part of your email marketing strategy. Therefore, when you have to decide to buy a mail server, the following points should be considered:

 

  • Email Communication: When you buy SMTP, you should check if the server supports all types of email communication services.
  • Security and Protection: The server should protect against spam and should also provide encryption services for added security.
  • Multiple Account Flexibility: One should pick the server that allows the use of separate accounts to facilitate setting up different accounts for different communication requirements.
  • Private Messaging: It should b checked that the server allows instant private messaging within the organization to exchange confidential information.
  • Setup: When you buy SMTP, you should consider if the existing hardware is sufficient to set up the server, if there is a need to make an update on the organization’s operating system for proper SMTP login, or to appoint new employees for configuration of SMTP settings, etc.
  • Data Storage: One should pick the server which provides data archiving facility along with quick data search option too.
  • Configuration: It will be helpful if the server allows configuration remotely through the web as well as office.
  • Multiple Domains: If you need to run more than one domain, then the server should be one that offers that facility too.

Conclusion

A lot of hard work is put in to design and manage an organization’s email marketing strategy. So, don’t let your efforts go waste. Buy Dedicated SMTP Server by considering the points mentioned above, so that your emails reach the correct recipient’s inbox and don’t get added to some spam list.

commercial smtp server

Join the thousands of organizations that use DuoCircle


Find out how affordable it is for your organization today and be pleasantly surprised.

Interested in our Partner Program for MSPs and VARs? Visit Our MSP Partner Program.

Pin It on Pinterest