Partners.
No managed program.
Real engineering relationship.
DuoCircle does not run a managed channel program today. No tiered metals, no MDF, no certification track, no dedicated channel manager. Customers who reach our products through MSPs, resellers, and partners get there through the same direct relationship every other DuoCircle customer has: a real conversation with experts about what they need.
- Direct line to the engineer who built the product
- ~50% of category-leader cost for ~90% of the capability
- Same SLAs, same support, same response time
- Reference calls on request from customers who don't license logos
- Tiered partner program with metal levels
- Dedicated channel manager / partner-only pricing
- MDF, co-marketing, certification tracks
The relationship, not the program structure
Every advantage a partner gets here comes from how we work, not from a tiered program agreement.
Direct engineering relationship
When your customer has a problem on one of our products, your customer (or you) can talk to the expert who builds it. No SDR triage, no partner-tier escalation queue.
Honest pricing
DuoCircle's products price at roughly half the cost of category leaders for roughly 90% of the capability. The standard pricing already reflects a value-tier position, so the math works for resellers without partner-only pricing tiers.
Same SLAs and support across the board
Partners and direct customers operate under the same operational commitments. There is no partner-tier support that is secretly slower.
Reference calls available
Most enterprise customers will not allow public logo use, but they will take a phone call from a serious prospect. The same applies to partners pitching prospects.
A real human relationship
If you place customers on DuoCircle products and a problem comes up, you talk to the same team your customers do.
The shape of partner who gets the most from this
Four shapes of partner relationship that work well with the way we operate today.
MSPs
Managing email infrastructure for SMB and mid-market customers who want a category-leader product line at a value-tier price.
Email and IT consultancies
Recommend or implement DuoCircle products without entering a formal partner program.
Resellers
Build service offerings around our products. Standard documentation, standard pricing, standard support.
Solution providers
Customers in legacy-environment niches (HCL Domino / Notes, alumni email, M365 visual verification) where we have products other vendors do not build.
What we don't run, and what you get instead
The same honesty we apply to product fit, applied to the partner relationship. If the items on the left are load-bearing for your business, we are not the right fit today, and pretending otherwise would damage the relationship the moment you tried to use it.
- Tiered partner programNo deal registration, no metal levels, no formal program agreement.
- Dedicated channel managerNo assigned partner contact whose job is partner success.
- Partner-only pricing floorStandard pricing is already the value-tier price. Same number for everyone.
- MDF and co-marketing budgetNo marketing development funds, no joint campaigns to negotiate.
- Certification tracksNo partner training program, no required exams or accreditation.
- Partner portal infrastructureA portal exists on paper. It is not heavily staffed and not load-bearing.
- Direct line to engineeringSame conversation your customers get. The person on the call is the person who solves the problem.
- Same SLAs as direct customersNo silent partner-tier degradation in response times or coverage.
- Honest pricing already on the public sitesAbout 50% of category-leader cost for about 90% of the capability. No back-room negotiation.
- Reference calls on requestMost enterprise customers prohibit logos. They will take a serious prospect's call.
- Same-day response from real expertsWe tell you yes or no quickly. If yes, we get to work.
- A relationship, not a programTwelve years of operating principle: did right by you, every time.
Pitching a prospect? We'll set up a reference call.
Most enterprise customers prohibit logo use to keep SaaS vendors from leveraging their brand. They will, however, take a phone call from a serious prospect to vouch for what we actually do in production. The same applies when you are pitching one of yours. Tell us you're serious and we'll set one up.
Request a reference call →How to engage
There is no special partner application form. Same path as direct customers: tell us your customer base, the products you are considering, and what an engagement would look like. We will tell you yes or no quickly. If yes, we will get to work.