Email marketing sounds a little outdated, doesn’t it? In fact, email marketing is bigger than ever.
Since the impact of Covid-19, there’s been an ecommerce boom, and email is something consumers are comfortable with and respond to in huge numbers.
I’m here to provide you a quick but thorough overview of the tenant migration process, and hopefully this will answer the majority of your questions.
The core issue is that the same domain name cannot exist really in two different accounts at the same time. The examples we have on the screen, Microsoft or Google Workplace are just two of those examples, but you can use this on any hosted email system that doesn’t allow you to have multiple domains attached to multiple accounts.
While cyber adversaries aspire to rob netizens of their credentials and monetary assets, much progress is also occurring in the cybersecurity realm. This week’s headlines highlight some significant cybersecurity measures that organizations are adopting to tackle the menace of cyber attacks.
Email masking is a technique that alters an email address to protect the actual email from misuse. Email masking can help protect an organization’s email address and that of thousands of its customers. A masked email address retains its original format and cannot be traced back to the actual address.
The bygone week has been eventful in the cybersecurity realm. Here are the major cyber updates from across the globe
BillQuick Web Suite is a popular US-based billing system developed by BQE Software and has over 400,000 users globally. Unfortunately, it was targeted by a critical SQL injection bug recently deployed by an unidentified ransomware group. The vulnerability has been dubbed CVE-2021-42258 and allows adversaries to gain initial access to customers’ BillQuick data and infect the windows server with malicious commands. All the adversaries need to do is make login requests using invalid characters.
Autodiscover, a Microsoft Exchange protocol, now has a vulnerability that miscreants can exploit, according to a security firm that discovered the loophole as part of their email security research efforts. If anyone uses the vulnerability, they can access sensitive credentials from the Exchange-connected client, in a threat akin to spear phishing. These sensitive credentials are Windows domain credentials that can authenticate Exchange servers. And malicious actors using the vulnerability for their nefarious activities can be a nightmare to any organization.
The pandemic has fueled the use of online applications and services. And even malicious actors are well aware of it, who continue to launch cyberattacks to rob you of your information or monetary assets. This week’s headlines cover how a group of cyber adversaries conned people over a dating app in South Africa, among other significant cyber developments worldwide.
While website security tools secure the data that passes from server to browser, email security tools prevent unauthorized access to email accounts, content, and communications. In general, the safety of email servers tends to be limited to problems with messaging and the application of security measures that have more to do with anti-virus and anti-spam protection. If a business is dependent solely on a platform such as Gmail or MS Outlook, it does not need to focus on protecting email servers. However, when one decides to implement and maintain a dedicated email server, one must employ spam protection, phishing protection, ransomware protection, and other advanced safeguards against email threats.
Cybersecurity is an important aspect determining the smooth functioning of an organization. The following headlines from the bygone week indicate just how essential adopting cybersecurity tools are
Email is the most effective digital communication tool, and valid email addresses are paramount for email marketing. Roughly 320 billion emails are sent every day, but many emails land in the wrong inboxes due to incorrect email addresses. Some emails are not delivered because a false email address is provided while subscribing. This unintentional error makes it difficult for email marketers to reach those customers. The number of email users is set to grow to 4.6 billion by 2025. However, despite the high number of email users, reaching inboxes has become more complicated than before. In such a scenario, email validation is the key to a higher degree of email engagement.